TL;DR: Analyze the emails you send with Email Tracker, a plugin for Gmail that monitors your opens, clicks, and more, and it’s only $44.99 (reg. $180) for life. Don’t go into your inbox blind. Email ...

We’ve come to expect that we can use data to track the success of almost everything in our lives. We track our steps to make sure we’re hitting 10,000. We track our sleep patterns and eating habits on ...

LinkedIn added new email metrics for newsletter publishers. New data include emails sends and open rates. LinkedIn notes that the reported data is only an estimate. LinkedIn now offers email analytics ...

Predictive analytics is a necessity for data-driven business decisions. Too bad so many executives don’t have a clue about how to get started. The fundamentals of predictive analytics are not rocket ...

Conversion rates, clicks, and opens are just some of the metrics that email marketers spend ages analyzing and interpreting. Marketers frequently have the right tools to view this type of basic data ...

Mixpanel, an analytics-focused startup whose backers include Y Combinator, Michael Birch, and Max Levchin, is getting into email analytics today with the launch of a new feature that allow publishers ...

Google announced two new features in Google Analytics updates that aid how users manage the administration of reports. It issued a redesign of the administration page and an email scheduler update.